Survey of domestic tourism in French Polynesia :a new study dedicated to residents

Survey on domestic tourism in French Polynesia: a new study dedicated to residents

Tahiti Tourisme, in partnership with the Centre d’Études du Tourisme en Océanie-Pacifique (CETOP), is launching a survey dedicated to domestic tourism in French Polynesia.

Domestic tourism means any trip of at least one night made within French Polynesia, outside the main commune of residence, for reasons other than regular professional obligations.

Read the press release

A better understanding of residents' travel practices

The aim of the study is to gather reliable data on residents’ travel habits : frequency of departure, destinations, accommodation, activities, means of transport and spending levels.

Conducted over a period of one year (from March 2026 to March 2027), it will make it possible to take account of seasonality and obtain an overall view of local tourism, which is still poorly documented to date. The results will help to improve knowledge of the sector and inform public decision-making.

An approach

scientific and confidential

The study is being led by the Centre d’Études du Tourisme en Océanie-Pacifique (CETOP) at the University of French Polynesia, in conjunction with international academic partners, and with the support of local airlines Air Tahiti and Air Moana, as well as the shipping company Vaeara’i.

It is based on a rigorous methodology guaranteeing the reliability of the results and their use for statistical purposes only.

Participation is entirely voluntary and only takes a few minutes. The data collected is strictly anonymous and processed globally to ensure that it is impossible to identify participants individually.

A supported initiative

by tourism professionals

To encourage widespread participation and support this initiative, several players in the tourism sector have been asked to offer prizes, including inter-island plane tickets and sea crossings.

Several prizes are up for grabs:

6 return tickets to the Leeward Islands (excluding Maupiti), offered by Air Tahiti;
2 return tickets to the Leeward Islands, offered by Air Moana;
2 Eco Vaeara’i booklets (10 one-way tickets Papeete-Moorea or Moorea-Papeete).

At the end of the questionnaire, participants may, if they wish, take part in a prize draw. The contact details collected for this purpose will be kept strictly separate from the answers and stored in a separate file.

By taking part, residents are actively contributing to a better understanding and structuring of domestic tourism in French Polynesia.